Sketches and Concepting

The following is a collection of sketches and design ideas from a variety of projects, including The North Face, Reebok, and Fluid Retail--some that got implemented, and some that didn't. All of my work usually starts on a pad of 24" x 36" newsprint and goes from there. I think that the initial conceptual development is the most important part of any project to establish its foundation, and for me, it's also the most fun.

Responsibilities:
- Draw big. Try everything. Generate lots of ideas.

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